Ebook The Profitable Consultant: Starting, Growing, and Selling Your Expertise, by Jay Niblick
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The Profitable Consultant: Starting, Growing, and Selling Your Expertise, by Jay Niblick
Ebook The Profitable Consultant: Starting, Growing, and Selling Your Expertise, by Jay Niblick
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Selling can be uncomfortable for professional business consultants and executive coaches. The two biggest problems are generating more qualified leads, and turning those leads into actual paying clients. Taking traditional beliefs about how best to "sell" and turning them completely upside down, author Jay Niblick rewrites the sales playbook for the consulting and coaching industry. His proven five-step sales process is specifically designed for independent business consultants and coaches, serving as a common set of rules to grow their practice, deliver more value and generate more revenue. The Profitable Consultant delivers a suite of ready-to-launch tools that will automate readers’ marketing efforts, so they can focus more time delivering revenue-generating services -- to even more clients.
- Sales Rank: #667110 in eBooks
- Published on: 2013-03-15
- Released on: 2013-03-15
- Format: Kindle eBook
Review
“…a refreshing, effective and surprisingly simple alternative that just works!”
—Anthony Robbins, entrepreneur, bestselling author and Peak Performance Strategist
“Jay rewrites the sales and marketing playbook for the consulting and coaching industry!”
—Marshall Goldsmith, New York Times and million copy best-selling author of MOJO and What Got You Here Won’t Get You There
“This is a new mindset, one which is totally compatible with my concept of becoming a profitable consultant. Get a copy of this book today.”
—Jim Cathcart bestselling author and member of the NSA Speaker’s Hall of Fame
“I wholeheartedly recommend this book to any professional consultant engaged in business development. In other words, all of us!”
—Dr. Tony Alessandra, bestselling author of Collaborative Selling and The Platinum Rule for Sales Mastery
“About time someone stepped up and took on the conventional way consultants have been taught to grow and sell and turned that on its head."
—Philip McKernan, international bestselling author, speaker and President at Philip McKernan Inc.
“If you’re looking for ways to grow your practice, stop searching – this book is the answer!”
—Greg Habstritt, Founder and President, SimpleWealth Inc.
“If you want more clients and more time to do what you love, study this book and put Jay's methods to use."
—Noah St. John, bestselling author of The Secret Code of Success
"The Profitable Consultant provides a system, a methodology to get more business and faster – if you are a consultant/coach.”
—Mike Koenigs, Founder/CEO Traffic Geyser
From the Inside Flap
If you're considering becoming a consultant, you've probably spent much of your life honing your business expertise. But no matter how experienced professional business consultants and executive coaches may be, many find selling extremely uncomfortable. The greatest struggles a consultant faces are generating more qualified leads and turning those leads into actual paying clients.
Taking traditional beliefs about how best to "sell" and turning them completely upside down, The Profitable Consultant rewrites the business development playbook for the consulting and coaching industry. Written for the independent business consultant looking to grow his or her practice, Jay Niblick teaches how to deliver more value and generate even more revenue. Distilling years of best practices from some of the most successful consultants in the world, this book delivers easy-to-apply advice that will help automate marketing efforts, increase profit margins, secure more business, and keep clients longer. This field-tested advice includes how to:
- Price your services to yield the greatest profits
- Determine whether you have what it takes to become a consultant
- Clarify your target market and build a Unique Value Proposition custom-fit for your audience
- Develop and deliver an education-based marketing strategy
- Write a killer press release that hooks a reporter to cover your story
- Focus on becoming the Business Diagnostician
- Customize your communication style to each individual client
- Muster the courage to change how you do business
You can't just sit back and wait for business to come to you. You may be an expert in your field, but The Profitable Consultant will make you an expert in how to grow a lucrative and long-lasting consulting practice.
From the Back Cover
Praise for The Profitable Consultant
"The Profitable Consultant takes a hard—sometimes brutal—look at the logic behind how consultants have historically tried to grow their business and offers a refreshing, effective, and surprisingly simple alternative that just works!"
—Anthony Robbins, entrepreneur, bestselling author, and Peak Performance Strategist
"I believe in helping, not selling; in problem-solving, not persuading; in collaborating, not pitching a stock solution. Jay Niblick's newest book,The Profitable Consultant, preaches all these same philosophies. Jay firmly believes in diagnosing before prescribing and good questioning/listening skills. I wholeheartedly recommend this book to any professional consultant engaged in business development. In other words, all of us!"
—Dr. Tony Alessandra, bestselling author of Collaborative Selling and The Platinum Rule for Sales Mastery
"This book shows how you, as a consultant or coach, do not need to learn scripts or develop a steel-will to go out and be a great salesperson just to be a profitable consultant. Instead, Jay shows you how to make profits an integral part of all that you do so that you never experience those sweat-producing moments of 'call reluctance' or feeling inadequate. This is a new mind-set, one that is totally compatible with my concept of becoming a profitable consultant. Get a copy of this book today."
—Jim Cathcart, bestselling author and member of the National Speakers Association Hall of Fame
Most helpful customer reviews
13 of 15 people found the following review helpful.
Not recommended
By bolivia newton john
This book was hugely disappointing. I realize that I am offering the first dissenting opinion, but I notice that most of the people who give “The Profitable Consultant” a 5-star rating refer to the author by first name. I don’t think that’s a coincidence.
Jay Niblick has 175 people working for him and plenty of clients, but his book reveals him to be supercilious, a poor communicator, and unwilling to document any of his advice (with a couple of exceptions) with data. Because so much of the book is opinion stated as fact, readers must accept that the author is an expert because he is financially successful. The writing is poorly organized and not always clear.
Niblick is condescending and disrespectful of readers at times. For instance, someone qualified to be a consultant probably doesn’t need a how-to book to know that they will need office equipment and a place to work when they become self-employed.
Niblick has a thinly disguised hidden agenda, which is to encourage and protect high consultant fees. In a capitalist country, that is arguably an admirable objective, but some of the ethics he expresses for commanding those fees are sleazy.
“The Profitable Consultant” isn’t a complete waste of time. Much of the advice is valid. However, the good advice in the book can also be found in many better books about how to start a business.
5 of 5 people found the following review helpful.
This is a "must read"
By Dr. R. G. Tate
If you are a consultant or hoping to become one, this is the book for you. It is the most comprehensive treatment of issues and decisions facing a consulting business. Jay addresses those issues directly and offers practical solutions. I first bought the Kindle edition, but am now buying hard covers because this book will be a bedrock in my library.The Profitable Consultant: Starting, Growing, and Selling Your Expertise. This is a companion to Jay's other book[[ASIN:0615283764 What's Your Genius
3 of 3 people found the following review helpful.
Practical, Profitable, Common Sense for the Business Consultant
By Warren Rutherford
Jay hits the mark time and again on the basics in starting up a consultancy practice. Moreover, his recommendations on Education Based Marketing are huge pluses. He has provided critically important and helpful, guiding tips based on years of experience in the practice of consulting and coaching himself - as well as coaching others to become more successful. As a beneficiary of Jay's practical, profitable, and common sense approach I highly recommend other consultants and coaches to read the book. It's a great way for you to re-focus on how to grow your practice through a variety of methods and have the time to kick back and enjoy the benefits.
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